Cryptic crossword clue
Advertising book for children with good ending 7

The most common and most likely answer to this crossword clue is the 7 letter word PUFFING

P
U
F
F
I
N
G

Buddy explains!

The straight part
We know that "Advertising" is the straight/definition part of the clue. The straight part is often a synonym or definition, in this case advertising = puffing.
The cryptic/wordplay part
In cryptic crossword there's often an wordplay/cryptic part as well.
This part involves a more complex hint, such as an anagram, homophone, hidden word, etc.
Sadly, We don't have an explanation for this specific crossword clue yet.

What does PUFFING mean?

PUFFING verb
  1. To emit smoke, gas, etc., in puffs.
  2. To pant.
  3. To advertise.
  4. To blow as an expression of scorn.
  5. To swell with air; to be dilated or inflated.
  6. To breathe in a swelling, inflated, or pompous manner; hence, to assume importance.
  7. To drive with a puff, or with puffs.
  8. To repel with words; to blow at contemptuously.
  9. To cause to swell or dilate; to inflate.
  10. To inflate with pride, flattery, self-esteem, etc.; often with up.
  11. To praise with exaggeration; to flatter; to call public attention to by praises; to praise unduly.
PUFFING noun
  1. The act of one who puffs.
  2. A puffy ornament.
  3. An opinion or judgment, often made by the seller of property to a potential buyer, that is not made as a representation of fact.

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