The most common and most likely answer to this crossword clue is the 11 letter word EYE-CATCHER
I've seen this crossword clue in The Guardian
E
Y
E
-
C
A
T
C
H
E
R
More clues leading to the result EYE-CATCHER
Buddy explains!
The straight part
We know that "Attention-grabber" is the straight/definition part of the clue. The straight part is often a synonym or definition, in this case attention-grabber = eye-catcher.The cryptic/wordplay part
In cryptic crossword there's often an wordplay/cryptic part as well.This part involves a more complex hint, such as an anagram, homophone, hidden word, etc.
Sadly, We don't have an explanation for this specific crossword clue yet.