The most common and most likely answer to this crossword clue is the 7 letter word EMOTIVE
E
M
O
T
I
V
E
More clues leading to the result EMOTIVE
- Eastern cause arousing intense feeling
- Book about the writer's stirring
- Controversial book upset half of Hove, including yours truly
- Gut-wrenching reason for going online?
- European cause is possibly controversial
- Reason to support European for arousing strong feeling
- Awkward English test I have
- Controversial reason for electronic crime, perhaps
- Touchy leading economist with reason
- Reviewed eastern sex book, totally getting the juices flowing!
Buddy explains!

The straight part
We know that "Awkward" is the straight/definition part of the clue. The straight part is often a synonym or definition, in this case awkward = emotive.The cryptic/wordplay part
In cryptic crossword there's often an wordplay/cryptic part as well.This part involves a more complex hint, such as an anagram, homophone, hidden word, etc.
Sadly, We don't have an explanation for this specific crossword clue yet.
What does EMOTIVE mean?
EMOTIVE noun- (grammar) A word or construct that expresses an emotion.
- Of or relating to emotion.
- Appealing to the emotions.
- (grammar) Expressing an emotion.