The most common and most likely answer to this crossword clue is the 8 letter word KINDLIER
K
I
N
D
L
I
E
R
Buddy explains!

The straight part
We know that "more helpful" is the straight/definition part of the clue. The straight part is often a synonym or definition, in this case more helpful = kindlier.The cryptic/wordplay part
In cryptic crossword there's often an wordplay/cryptic part as well.This part involves a more complex hint, such as an anagram, homophone, hidden word, etc.
Sadly, We don't have an explanation for this specific crossword clue yet.
What does KINDLIER mean?
KINDLIER adjective- Having a kind personality; kind, warmhearted, sympathetic.
- Favourable, gentle, pleasant, tidy, auspicious, beneficent.
- Lawful.
- Natural; inherent to the kind or race.