The most common and most likely answer to this crossword clue is the 8 letter word REASSURE
I've seen this crossword clue in The Times
R
E
A
S
S
U
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E
More clues leading to the result REASSURE
- Encourage users with ear twists
- . Confirm Erasure’s performance
- Are users spoiled for comfort?
- Religious education, in whatever degree, certain to dispel one’s fears
- US era’s, er, done for – cheer up!
- Cheer as soprano divides fortune tenor’s lost
- Brace of flightless birds, fast but not hot
- Comfort a son in note — definitely!
- With adjustments made, users are put at ease
- Are characters out to lunch OK consuming Southern Comfort?
Buddy explains!

The straight part
We know that "Encourage" is the straight/definition part of the clue. The straight part is often a synonym or definition, in this case encourage = reassure.The cryptic/wordplay part
In cryptic crossword there's often an wordplay/cryptic part as well.This part involves a more complex hint, such as an anagram, homophone, hidden word, etc.
Sadly, We don't have an explanation for this specific crossword clue yet.
What does REASSURE mean?
REASSURE verb- To assure anew; to restore confidence to; to free from fear or self-doubt.
- To reinsure.