Cryptic crossword clue
Everyman’s invested in … in smallest amounts of money to get carrots 10

The most common and most likely answer to this crossword clue is the 10 letter word INCENTIVES

I
N
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E
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Buddy explains!

The straight part
We know that "carrots" is the straight/definition part of the clue. The straight part is often a synonym or definition, in this case carrots = incentives.
The cryptic/wordplay part
In cryptic crossword there's often an wordplay/cryptic part as well.
This part involves a more complex hint, such as an anagram, homophone, hidden word, etc.
Sadly, We don't have an explanation for this specific crossword clue yet.

What does INCENTIVES mean?

INCENTIVES noun
  1. Something that motivates, rouses, or encourages.
  2. A bonus or reward, often monetary, to work harder.

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