Cryptic crossword clue
Exotic lily ours? It’s not real 8

The most common and most likely answer to this crossword clue is the 8 letter word ILLUSORY

I've seen this crossword clue in Financial Times
I
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Buddy explains!

The straight part
We know that "It’s not real" is the straight/definition part of the clue. The straight part is often a synonym or definition, in this case it’s not real = illusory.
The cryptic/wordplay part
In cryptic crossword there's often an wordplay/cryptic part as well.
This part involves a more complex hint, such as an anagram, homophone, hidden word, etc.
Sadly, We don't have an explanation for this specific crossword clue yet.

What does ILLUSORY mean?

ILLUSORY adjective
  1. Resulting from an illusion; deceptive, imaginary, unreal

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