The most common and most likely answer to this crossword clue is the 4 plus 5 letter word NEAT TRICK
I've seen this crossword clue in Financial Times
N
E
A
T
T
R
I
C
K
Buddy explains!
The straight part
We know that "clever ploy" is the straight/definition part of the clue. The straight part is often a synonym or definition, in this case clever ploy = neat trick.The cryptic/wordplay part
In cryptic crossword there's often an wordplay/cryptic part as well.This part involves a more complex hint, such as an anagram, homophone, hidden word, etc.
Sadly, We don't have an explanation for this specific crossword clue yet.