Cryptic crossword clue
Map finally needs east-west indication? That is obvious! 9

The most common and most likely answer to this crossword clue is the 9 letter word PLATITUDE

I've seen this crossword clue in The Daily Telegraph
P
L
A
T
I
T
U
D
E


Buddy explains!

The straight part
We know that "That is obvious" is the straight/definition part of the clue. The straight part is often a synonym or definition, in this case that is obvious = platitude.
The cryptic/wordplay part
In cryptic crossword there's often an wordplay/cryptic part as well.
This part involves a more complex hint, such as an anagram, homophone, hidden word, etc.
Sadly, We don't have an explanation for this specific crossword clue yet.

What does PLATITUDE mean?

PLATITUDE noun
  1. An often-quoted saying that is supposed to be meaningful but has become unoriginal or hackneyed through overuse; a cliché.
  2. A claim that is trivially true, to the point of being uninteresting.
  3. Flatness.
  4. Unoriginality; triteness.

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