The most common and most likely answer to this crossword clue is the 7 letter word CHEAPER
I've seen this crossword clue in The Times
C
H
E
A
P
E
R
More clues leading to the result CHEAPER
- More vulgar, one impersonating a revolutionary?
- Nice expensive copy inside — not so expensive
- Revolutionary copyright is less expensive
- Joy finds room for a piano that’s not so dear
- The man’s caught in a questionable act, getting sleazier
- . Man wearing hat and odd beard looks poorer
- Dear French, taking a copy is more economical
- Relatively tasteless young bird heard
Buddy explains!

The straight part
We know that "More vulgar," is the straight/definition part of the clue. The straight part is often a synonym or definition, in this case more vulgar, = cheaper.The cryptic/wordplay part
In cryptic crossword there's often an wordplay/cryptic part as well.This part involves a more complex hint, such as an anagram, homophone, hidden word, etc.
Sadly, We don't have an explanation for this specific crossword clue yet.
What does CHEAPER mean?
CHEAPER adjective- Low and/or reduced in price.
- Of poor quality.
- Of little worth.
- (of an action or tactic in a game of skill) Underhand or unfair.
- Stingy; mean; excessively frugal.
- Trading at a price level which is low relative to historical trends, a similar asset, or (for derivatives) a theoretical value.