Cryptic crossword clue
One may generate an attractive item on love 7

The most common and most likely answer to this crossword clue is the 7 letter word MAGNETO

I've seen this crossword clue in Financial Times
M
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Buddy explains!

The straight part
We know that "One may generate" is the straight/definition part of the clue. The straight part is often a synonym or definition, in this case one may generate = magneto.
The cryptic/wordplay part
In cryptic crossword there's often an wordplay/cryptic part as well.
This part involves a more complex hint, such as an anagram, homophone, hidden word, etc.
Sadly, We don't have an explanation for this specific crossword clue yet.

What does MAGNETO mean?

MAGNETO noun
  1. A small magnetic dynamo, especially one that provides power to the spark plugs of a small internal combustion engine.

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