Cryptic crossword clue
That chap, not very serious in promotions, beams 10

The most common and most likely answer to this crossword clue is the 10 letter word HEADLIGHTS

I've seen this crossword clue in The Times
H
E
A
D
L
I
G
H
T
S

Buddy explains!

The straight part
We know that "beams" is the straight/definition part of the clue. The straight part is often a synonym or definition, in this case beams = headlights.
The cryptic/wordplay part
In cryptic crossword there's often an wordplay/cryptic part as well.
This part involves a more complex hint, such as an anagram, homophone, hidden word, etc.
Sadly, We don't have an explanation for this specific crossword clue yet.

What does HEADLIGHTS mean?

HEADLIGHTS noun
  1. A bright light, with a lens and reflector, on the front of a motor vehicle (or originally a ship or train), designed to illuminate the road when driving at night; normally one of a pair.
  2. (chiefly in the plural) A woman's breast.
  3. (chiefly in the plural) A woman's erect nipples, partially masked by clothing.
  4. (chiefly in the plural) A jewel; especially a diamond.
  5. (chiefly in the plural) Lysergic acid diethylamide (LSD).

Latest crossword clues with full explanations