The most common and most likely answer to this crossword clue is the 8 letter word MALAPERT
I've seen this crossword clue in Financial Times
M
A
L
A
P
E
R
T
More clues leading to the result MALAPERT
Buddy explains!

The straight part
We know that "forward" is the straight/definition part of the clue. The straight part is often a synonym or definition, in this case forward = malapert.The cryptic/wordplay part
In cryptic crossword there's often an wordplay/cryptic part as well.This part involves a more complex hint, such as an anagram, homophone, hidden word, etc.
Sadly, We don't have an explanation for this specific crossword clue yet.
What does MALAPERT mean?
MALAPERT noun- A cheeky, impudent, or saucy person.
- Cheeky, impudent, saucy.